Linq Privacy Policy - 17 April 2025

Who is Linq and what is this policy for?

Linq is operated by Linq Limited (“we” or “us”), a company registered in England and Wales with company number 15465805 and registered office at 1 Bow Churchyard London EC4M 9DQ. We collect and process your personal data when you use our services and act as a data controller when we do so.

This privacy policy (the “Privacy Policy”) sets out information on how we collect and process your personal data when you use our products. Please read this Privacy Policy together with other relevant terms and conditions or policies applicable to our products and your purchase of them.

We may, from time to time, update this Privacy Policy. Any such changes will be posted on this page - please check back to see any updates.

What is Personal Data?

Personal data is any information about someone from which that person can be identified. Personal data does not include aggregated data or data where the person’s identity has been removed to the point where the individual is no longer identifiable.

What Personal Data Do We Collect?

We may collect, use, store and transfer different kinds of personal data about you which we have grouped together as follows:

User Profile Data – which includes your name/username, date of birth and gender;
Contact Data – which includes the phone number connected to your account;
Technical and Usage Data – which includes technical information such as internet protocol (IP) address, device and network information;
Identity Data – which includes identity documents submitted as part of the identity verification process, data included in such documents and information used for facial recognition to ensure that only account holders can access their content;
Communications Data – which includes your communication preferences and your preferences in receiving marketing from us and our third parties.

How Do We Collect Personal Data About You?

We use different methods to collect data about you, as set out below:

Information you provide us	You may give us information about you through the account creation journey or otherwise
Information we collect through your interactions with our products	We collect your personal data by recording how you interact with our products.

How Do We Use Your Personal Data?

We have set out in the table below, a more detailed description of all the ways we plan to use your personal data, and which of the lawful bases we rely on to do so. We have also identified what our legitimate interests are where appropriate.

Purpose for Processing	Type of Data	Lawful Basis for Processing
To provide products to you in accordance with (and to carry out our obligations under) the applicable Terms of Use	• User Profile Data
• Contact Data
• Technical and Usage Data
• Identification Data
• Communications Data	Necessary for the performance of a contract (our Terms of Use)
To communicate with you and provide you with information in respect of our services	• User Profile Data
• Contact Data
• Communications Data	Necessary for the performance of a contract (our Terms of Use)
Our legitimate interests in running our business effectively
Consent where required for direct marketing

| | To analyse use of our products and to provide you with the best experiences of our services | • User Profile Data • Contact Data • Technical and Usage Data • Identification Data • Communications Data | Our legitimate interests in running our business effectively | | To comply with legal and regulatory requirements, including for record keeping purposes | • User Profile Data • Contact Data • Technical and Usage Data • Identification Data • Communications Data | Our legitimate interests in complying with law and protecting our business Necessary to comply with legal obligations | | To verify the identity of users of our services | • User Profile Data • Technical and Usage Data • Identification Data | Our legitimate interests in complying with law and protecting our business For facial recognition, consent during identity verification process Necessary to comply with legal obligations | | To enforce or apply the terms of use or in connection with establishing, exercising, or defending legal claims; to comply with applicable laws and lawful government requests | • User Profile Data • Contact Data • Technical and Usage Data • Identification Data • Communications Data | Necessary in compliance with our legal obligations Our legitimate interests in complying with law and protecting our business. |

How Might We Need To Share Your Personal Data?